— / One operating ladder

Diagnose. Operate. Build.
Pay for the outcome the business needs.

Signal and Reach make the first step small. The three mandates below fund senior implementation when the opportunity is larger.

Final investment follows the market, release, integrations, operating risk, and definition of done—not a hidden hourly tally.

01 · Diagnose→

Michai Signal

Free public evidence

02 · Focus→

Michai Reach

From $49 / month

03 · Operate→

Search & Revenue

From $6K / month

04 · Build→

Websites & Software

From $15K

01 · Get foundLead practice

SEO & Revenue Growth

From $6K / monthInitial 6-month partnership

A compounding acquisition program connecting technical SEO, local visibility, authority content, AI-search readiness, conversion, and revenue attribution.

Starting scope · One primary market and a defined commercial opportunity map, with senior strategy, implementation, content, conversion work, and measurement on a monthly cadence.

  • Technical and local SEO
  • Authority content and digital PR
  • Conversion and website improvements
  • Analytics, calls, pipeline, and attribution
Request an opportunity review →
02 · Convert more demand

Websites & Focused Apps

From $15K3–10 weeks

A custom conversion website, customer portal, internal tool, or focused web or mobile application shipped as a complete, useful release.

Starting scope · One primary customer journey or product surface, including strategy, experience design, engineering, analytics, core integrations, launch, and handoff.

  • Positioning and conversion architecture
  • Custom responsive design and development
  • Forms, payments, scheduling, and integrations
  • Analytics, technical SEO, launch, and training
Scope the digital build →
03 · Build the operating advantage

Custom Software & Automation

From $40K4–20+ weeks

Custom applications, APIs, AI intake, workflow automation, internal tools, and platform releases built around an expensive operating constraint.

Starting scope · One accountable production release. Large platforms, multiple roles, migrations, regulated data, and broader integration programs are phased deliberately.

  • Product and systems architecture
  • Web, mobile, API, data, and AI engineering
  • Integrations, identity, billing, and controls
  • Monitoring, documentation, and managed evolution
Design the system →

Need to understand what drives a software budget before scoping?

Read the 2026 budget guide →

Already have an approved Michai scope or need to pay a fixed audit?

Open secure client payment →
A smaller recurring entry

Need outreach first, not a full SEO mandate?

Michai Reach starts at $49 per month. You provide a URL; the product produces a bounded authority pipeline with qualified targets, approval-ready outreach, replies, and verified links in a dashboard.

Reach does not include a publishing program, technical implementation, conversion work, strategy retainer, or revenue attribution. SEO & Revenue Growth is the main offer when those systems need to move together.

See Michai Reach →
Complexity belongs inside the scope

High-ticket when the problem deserves it.

AI front desks, API programs, multi-role portals, marketplaces, and vertical platforms are all valid custom-software mandates. Complex first releases commonly begin at $100K and are divided into accountable phases.

A search study, conversion sprint, architecture phase, prototype, or single integration can be scoped privately when it creates real value and earns the larger investment.

Propose the first phase →
How pricing works

Commercial clarity before kickoff.

01

Qualify the opportunity

We start with the market, customer value, operating constraint, and evidence required to justify the work.

02

Define the release

The proposal names the surfaces, dependencies, acceptance criteria, responsibilities, and definition of done.

03

Fix the investment

Builds use a defined investment. Growth partnerships use a monthly mandate with a clear operating cadence.

04

Phase consequential work

Large programs are divided into releases so each investment creates usable value and earns the next.

— / Next step

Tell us what needs to change.

You will get a direct recommendation for the smallest sensible first move—without being forced into a larger mandate.

Tell us the goal Review selected work