— / ForConstruction & Roofing

Software that runs the job. Not the marketing.

We build lead-intake, dispatch, job-tracking, and margin-reporting systems for GCs, roofers, and specialty contractors who run real crews.

Start a build Start with the Systems Diagnostic
— The reality
  • ●Leads scattered across Facebook, Angi, and voicemails
  • ●Subs coordinated in group chats and whiteboards
  • ●Margin invisible until the job's half-done
  • ●Owners working in the business, not on it
— After we ship
  • ●Every lead captured, scored, and routed
  • ●Jobs visible end-to-end on one screen
  • ●Margin tracked per job, per sub, per market
  • ●Operators freed from reactive chaos
— Custom operating system
Most asked for6–16 weeks build

A custom system for construction & roofing,
fully configured.

Bespoke AI software, platforms, and applications built to your exact specification. The flagship — this absorbs marketing sites, internal tools, customer-facing apps, and everything in between.

  • ●Scoping and architecture phase with signed SoW
  • ●Custom AI-native application on Next.js + Claude/OpenAI
  • ●Full design system and brand application
  • ●Auth, billing, permissions, admin, and data model
Flat rate
$50K – $150K
Fixed scope · 6–16 week build · fixed fee
View package →
— We've shipped this
Operational SoftwareLive

Vulcan Construction

Lead intake, job tracking, sub coordination, and margin reporting across two geographic markets — built around a 30% margin thesis with subs doing the physical work.

Full case study →
— Where to start
04

AI Front Desk & Intake Systems

A production intake layer that answers, qualifies, schedules, updates the CRM, and escalates intelligently across voice and digital handoffs.

$40K – $120K4–10 weeks →
05

Operations Automation & API Layer

A connected operating layer spanning workflows, APIs, integrations, data, internal tools, and human controls—built around one expensive business constraint.

$50K – $150K6–16 weeks →
08

Industry OS

Vertical platform plays. We build a complete operating system for one industry at a time — sellable, licensable, and positioned to compound into a recurring-revenue product. Bluecrest-style.

$150K+12–24 weeks →
— Delivery footprint

Michai Media is based in St. Louis and works with construction & roofing operators across the United States. Discovery, delivery, and operating reviews are structured for remote teams, with on-site work when the engagement genuinely requires it.

Local expertiseConstruction & Roofing systems in St. Louis →

Our home market, operating context, and direct local service area.

— / Engage

Build for construction & roofing.

Start your project Start with a diagnostic